How does Google design world-class products?

Google Sprint in 20 Minutes

  • 1 minute read
  • 20 minute video
Rob Gaunt
on March 10, 2019
Watch a 5-Day Google Sprint in 20 Minutes

How does Google design world-class products? The New York Times bestselling book “Sprint” by Jake Knapp explores the five-day design process Google uses to achieve this.

This video serves as a how-to guide, enabling almost anyone to learn and apply the design method to their challenges. In February, the Sydney Epic Agile Tribe and other Enterprise Business Agility enthusiasts gathered with End to End Experience Owner, Will Hamilton, to go through this process over pizza and beer.

The meetup highlighted the importance of integrating the customer into the solution design process. Within the Enterprise Business Agility model, this aligns with the Customer Seat At The Table pillar. Many organizations assume they know what the customer wants without truly connecting, engaging, and understanding them. The approach we explored demonstrated how to create better engagement and feedback loops with customers, leading to superior solutions. For those interested in mastering such methods, consider joining our agile training in Sydney.

EPiC filmed the evening and condensed it into a detailed 20-minute video below if you want to deep-dive into the design process and learn about Will’s experience applying it.

Watch the Video…

Customer Seat at the Table
Considering customer needs at the very start of the discovery process.