There is no point in pursuing business agility if you’re just going to swarm around bad ideas.
First, you need to make sure that the ideas driving your business forward are first-rate. To do this, you need to reorientate value and vision.
Misconceptions Around Value
Different teams often have varying notions of value. Your interpretation of what’s valuable to the business may contrast sharply with a colleague in another department. Without a clear vision of value, projects and even entire companies can end up in disarray, as everyone views the company’s goals through a different lens.
Consider a retailer: the eCommerce division and the bricks-and-mortar division will have different goals. One aims to drive online sales, while the other seeks higher footfall in stores. This misalignment can lead to conflict. Both should focus on what the customer wants since the ultimate value to the company is customer sales and loyalty.
Tips
- Develop a centralized model for measuring business value in collaboration with the executive team, strategy teams, and mid-level managers.
- Clearly define what success looks like and share this with every team.
- Create objectives and key results (OKRs) paired with a scorecard system that reflects how teams solve challenges and deliver results.
Engaging a Business Transformation Consultant can help align these differing views of value, ensuring that all teams work towards common goals and objectives.
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